All You Need To Know About How To Make A Logo Transparent
All You Need To Know About How To Make A Logo Transparent
If one was to quickly define the term “transparent logo,” it would mean a logo that has a transparent background or in other words, no background at all.
You could look at a logo belonging to any company that is followed by a “transparent PNG”, you’ll see images with a white-and-gray checked pattern around it. This indicates that the background has been stripped out.
When you have a logo with a transparent background, the main elements be it the wordmark, shape, symbol or the container stands out wherever you choose to put them without the logo being “boxed in.”
Websites, images, T-shirts, email signatures, letterheads, and videos are some common places where we use a transparent logo.
PNG
This is the most common file type for the background of a transparent logo. It displays millions of colors that are relatively small in file size. PNG must be used in logos on digital applications like websites, social media platforms, and Powerpoint presentations.
GIF
It could also support transparent backgrounds. It is said that most files of logos don’t come in this format compared to PNGs that are commonly accepted.
SVG
They are vector files that support transparent backgrounds. Nonetheless, most platforms that require an upload of the logos like the website builders and social platforms refrain from accepting SVG files. But, the good part is that you can send them to printers or designers that are working with the logo for crisp results.
When you make a logo transparent and use them, it becomes obvious for you to end up with different versions of the logo, depending on the colour of the background.
For instance:
Colored logo with a transparent background
White logo with a transparent background (useful over a dark color)
Black logo with a transparent background (useful over a light color)
Some files are labeled as “white_logo_transparent_background” that appear with white or blank on the computer as it displays transparency in white.
Logos with transparent backgrounds are useful when placing the design over an image or a colored/patterned background as mentioned before or in a white background if the logo doesn’t have one.
Website headers
Email signatures
Presentations/decks
Images used to add a watermark or a small element at the bottom corner)
Videos
Tip: Do you want to place your logo over an image? To do so, make sure there is enough contrast to view the logo. Try testing black, white, and colored versions of the transparent logo or add a black layer over the image using 60% transparency to create a contrast. You could do so by using Photoshop, Illustrator, or InDesign.
If you are planning on printing the logo you must use a transparent version of your logo as backgrounds might seem crisp on all materials.
Apparel (T-shirts, bags, hats, hoodies, etc.)
Swag items (mugs, notebooks, pens, etc.)
Letterheads or documents
Packaging (on a white or cardboard box that would look best with black or dark color printed over it)
Stickers/decals
Marketing collateral like brochures and postcards
When you hire a designer or contact an agency to design your logo, they will deliver a version of the logo with a transparent background.
And, if you have designed a logo yourself using a design program and you are in need to remove the background, you will need editing software like Photoshop and a PSD logo file. Or, you could hire a freelancer in graphic design to do it for you.
When you build a brand and make a transparent logo, the result could be useful as you can use them across all mediums over any colour palette.
Also, do not fear the grey-and-white checked background as you view a logo with transparency. These checks won’t show when you use them in your design!
Logos are an important element across companies of any kind. Therefore, having a transparent logo at your disposal works a great deal. As they are transparent, they work great on any surface and come across differently every time.
What are logos with transparent backgrounds called?
You must have come across a version called a “transparent PNG.” This is usually referred to as a logo that appears to have a grey and white checked background. The idea behind this is to let your design stand out on any surface.
What is Logo transparency on Fiverr?
This means a blank space around the logo that is transparent. It can be placed on any background and will display in that blank space. Both PNG and GIF support transparent backgrounds on the web.
What do you mean by a high-resolution logo?
A hi-resolution image is of at least 300 pixels per inch. It makes for a good quality print and is a requirement for hard copies especially to represent the brand or other printed materials.
You've designed your logo in The Print Shop 4.0. Now you want to save it as an image with transparent background (i.e. PNG) rather than a white background.
For this demonstration, I have created a logo on a Sign project, landscape orientation.
Save your project.
Now we will create a JPEG version. (It will have a white background, but we will edit it later.) On the Home tab, click Save As JPEG.
Name your new file and save it in a location where you can easily access it. Choose the highest quality options.
Click the My Photos button, then click Import. Browse to where you saved your JPG logo. Now it is imported into the gallery and you will see its thumbnail.
Hover over this thumbnail to bring up the Edit Copy option. Click Edit Copy and the logo will open in the Image Editor.
Click the Effects button to activate the Effects tools. This is where we will select the white background and change it to transparent.
Click the Magic Wand tool. Using the Magic Wand, click on the white background. Hold down the Ctrl key and click any additional bits of white (e.g. inside the letters) Your selected area is indicated in blue.
Now that all the white background is selected, click the Transparent button.
Click Apply, then click Save. You will be prompted to give your edited image a new name.
Give your edited image a name and click OK. A new thumbnail appears in the gallery. You can see that the background is transparent! Now whenever you want to add this logo to a Print Shop project, you just click on this thumbnail.
Also, you can make this image available to other programs or for sending to a professional printing service.
Hover over the thumbnail and when the Actions button appears, click the drop down arrow, then select Save To Disk.
Save the image in PNG format (otherwise the background will go back to white). Save your PNG in a location where you can easily access it.
written by lindarobin
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